"Her commitment to the process-talking to participants and organizer before the day, blogging liberally, joining us for ancillary events, and tailoring her remarks to this group, all made her an ideal keynote, a fellow-conspirator, as it were"
-National Corporate Theatre Fund
Patricia Martin is a thinker, as well as a doer. Her insights spring from an insatiable curiosity, but are always tethered to research that has practical applications.As an expert on commerce and culture, she exposes how cultural convergence has changed the American consumer and illuminates marketing in the new economy. Her speeches are always customized, earning her the nickname “goddess of the tweak” from her PowerPoint designer. Experienced and adaptable, she is comfortable with large audiences and private forums.
OFFICIAL BIO [PDF]
How brands win by becoming thought leaders and seeding the culture to inspire collective action. Proven tips for leveraging local relevance to achieve global impact, plus cutting-edge research on how attitudes and beliefs are formed in a digital age.
From mapping the competition, to passing the acid test of a saleable concept, this talk delivers 10 immutable laws for successfully launching anything. (Can also be expanded in a workshop format).
Patricia Martin addresses the cultural trends specifically impacting your category. Presented as a thought-provoking discovery process, the experience sparks the kind of insights that lead to new opportunities. Together, we'll determine what steps will lead to future success in your industry. Clients use these presentations for sales events and educational programs to ignite conversation and kick-start collaborations among stakeholders.
TAGS: Branding, Customer Service, Innovation, Marketing, Trends